The Anti-Doping Agency of Kenya (ADAK) will fete journalists for providing intensive coverage on the menace.
Kenya’s Anti-doping watchdog Chief Executive officer Sarah Shibutse said the initiative is meant to arouse interest in the coverage of anti-doping issues and gift journalists involved in fighting the vice.
The media are our partners in this fight and that’s why we want to appreciate them with a pat in the back by honouring them in this mission.
“ADAK will involve the Sports Journalists Association of Kenya (SJAK) in the initiative where they will be able to put in place structures, methodoly and identification of scribes reporting on the matter extensively for purposes of appreciating and gifting them,” she said.
Shibutse was speaking in a panel discussion during the Anti-Doping workshop for sports journalists at Pride Inn Paradise in Mombasa on Friday, July 14, 2023.
ADAK’s Head o Education and Research Dr. Martin Yauma challenged journalists and members of the public to access the agency’s e-learning platform which has modules for purposes of getting educated where at the end they will be issued with certificates which will be printed online.
The 2012 athletics World journalist of the year winner Kenya’s Elias Makori who is also the Nation Media Group Sports editor called on a collaboration between the media and ADAK on anti-doping reporting.
Makori called on the media to give anti-doping issues the importance it deserves lamenting on how the subject has not been given prominence.
He called on journalists to engage in persistent accurate reporting, research extensively on anti-doping sissues and as well expand their networks and improve on their channels of communication.